Language Ideologies in the Linguistic Landscape of One University in South Africa

A. Abongdia Jane-Francis, John Wankah Foncha

Abstract


This paper explores the language ideologies reflected on the linguistic landscape of one South African university. The main aim of this paper is to show how the language ideology of an institution or a community is reflected on its landscape (signs, billboards, notice boards, buildings). It also argues that there is a mismatch between the language policy put in place and the actual practice. The findings from this study are examined using studies on language ideologies and linguistic landscapes. The paper suggests that the linguistic landscape of an institution or a community should be an actual representation of its people’s language practices and should tie or match with the language policy put in place.

DOI: 10.5901/mjss.2014.v5n7p623


Full Text: PDF

Licenza Creative Commons
This work is licensed under Creative Commons Attribution 3.0 License.

Mediterranean Journal of Social Sciences ISSN 2039-9340(Print) ISSN 2039-2117(Online)

Copyright © MCSER-Mediterranean Center of Social and Educational Research

To make sure that you can receive messages from us, please add the 'mcser.org' domain to your e-mail 'safe list'. If you do not receive e-mail in your 'inbox', check your 'bulk mail' or 'junk mail' folders..